No fancy stuff and no big fuss. ‘Less is more’. The entire agriculture sector was built on this. Exception to that rule seem to be the exhibition fairs as proved to be on the Hortiweek from November 2-4. Particular at the Flora Holland Trade Fair in Aalsmeer, stand holders seem to do their utmost to stand out of the crowd. De IFTF in Vijfhuizen on the other hand, seems to have more of a business character. Highlights in the spotlights.
Tex; Lilian Braakman and Jeannet Pennings
Customer in mind
Novelty’s as main focal point at Havatec. Joris van Kessel: ‘At the trade show we try to bring the new machines under the attention and bring our values across; innovation, client- and service minded. We truly had the customer in mind with our innovations. The new de-bulbing machine. ‘It was quit a task to clean. With this new machine, alle parts are easy rotated for maintenance and cleaning. We have a variation for waterforced tulips that has a crush system and one for soil with a jack system. These are truly produced with the customer in mind’.